GEO and SEO Manager (Greece)
About the Company
xCures is redefining how healthcare organizations access, trust, and act on patient data. Our mission is to ensure that critical patient information is available when, where, and how it’s needed most — helping care providers and partners make faster, better-informed decisions that improve health outcomes. Our AI-powered software platform aggregates, structures, normalizes, and distills patient health data from care encounters nationwide. Within minutes, xCures delivers actionable, context-tailored insights that solve healthcare’s most pressing data challenges: missing data, messy data, and opaque insights. Our driving purpose is to equip our partners with the critical pieces of validated, traceable information that they need to render care and services in a form that inspires confidence and provides real utility. At xCures, we hold ourselves to the highest standards of quality and trust. Like the tools we build, our work is driven by precision, performance, and purpose. xCures is excited to champion responsible interoperability and the transformative potential of AI in healthcare, when done with the right values front of mind.
About the Role
We are looking for a GEO and SEO Manager located in Greece with an upbeat, can-do mindset, experience working remotely, and sound judgment. This role is ideal for someone who is energized by search, content visibility, analytics, and website performance. You will report to the VP of Marketing and work closely with the Product Marketing Manager, Demand Generation Manager, and Director of Marketing Operations. Your focus will be on growing organic visibility, improving discoverability across search and AI answer engines, strengthening marketing measurement, and supporting website conversion improvements. This role is weighted approximately 60% toward SEO and GEO, 25% toward analytics support, and 15% toward conversion rate optimization support.
Responsibilities
- Own on-page SEO for website pages, solution pages, blog posts, and resource content
- Lead GEO efforts for AI search and answer engines by structuring content for retrieval, summaries, FAQs, comparison pages, and clear entity signals
- Conduct keyword research around xCures use cases, audience pain points, and category terms
- Maintain technical GEO and SEO basics with web partners, including metadata, internal linking, schema markup, redirects, crawl health, and page indexing
- Track rankings, organic traffic, impressions, click-through rate, and contribution to Deals
- Audit competitor content and identify search gaps by audience segment
- Audit attribution and conversion paths across forms, CRM, ad platforms, and website analytics
- Assist with GA4 implementation quality, event governance, UTM consistency, dashboard maintenance, and conversion reporting
- Analyze landing pages, homepage flows, forms, and content paths to identify friction
- Support conversion-focused updates for paid landing pages, webinar pages, demo pages, and key solution pages
- Help document insights and recommendations so learnings can be applied across campaigns and web updates
Qualifications
- Education: Bachelor’s degree required
- Experience:
- At least 4 years of hands-on experience in SEO
- At least one year of demonstrable GEO experience
- At least 4 years of experience in content marketing
- Experience working with GA4, Google Search Console, and SEO and GEO tools
- At least 4 years of experience working in a remote environment
Required Skills
- Fluent English speaker
- Strong written and verbal English writing and editing skills
- Strong analytical skills and comfort working with website, campaign, and conversion data
- Good understanding of schema markup, crawl/indexing concepts, and SEO auditing tools
- Careful attention to detail and strong follow-through
- Ability to communicate clearly and work well in a fast-moving environment
Preferred Skills
- Experience in US healthcare, US healthcare IT, clinical software, or related B2B markets
- Experience with Looker Studio, HubSpot or similar marketing and CRM platforms
Pay range and compensation package
- Salary range: $40,000 to $55,000
- Medical, Dental, Vision insurance
- Equity options
Equal Opportunity Statement
xCures welcomes candidates from all backgrounds and experiences, even if you don’t meet every qualification listed. If you are passionate about our mission and believe you can make an impact, we want to hear from you.
Application
To apply, go to https://www.linkedin.com/jobs/view/4398350939